Sunday 29 January 2012

The path towards entrepreneurship (part 2)

I remained in my full time job for around 6 months, after receiving my Style Coaching™ Diploma. During that time, I was contemplating what kind of business model I should adopt. Although the idea of becoming a full-time Style Coach is appealing, I was concerned about how profitable this kind of business will be (As much as I love this discipline, I have to ensure I can make a living). As many people would consider a service such as Style Coaching™ a luxury service, the element of mass appeal is lacking. After a series of brain-storming and nights of planning, the idea of setting up an online fashion store which incorporates Style Coaching™ principles was conceived.


Body shape analysis

Style personality analysis

What happened next was a series of planning and logistical processes including but not limited to the sourcing of the right website developer, sourcing for products (including potential affiliation programs), looking for a model for photo-shoots, logo and business cards creation and seeking out suitable marketing channels for the business. Due to the volume of work involved in starting this new business, I decided to quit my full-time job to focus wholly on the preparation. So far, it has been a very exciting albeit at times, bumpy journey. I faced the problems that many new start-ups are likely to encounter such as a tight budget and uncertainty about how to publicize the business in the most efficient way without overspending. Despite these, I am glad that I have taken “the road less traveled” as only then can I have a chance to fulfil my dream of owning my own business (I equate having my own business as similar to having my own child).

In my next blog article, I will share with you on how starting my own business prompted me to lose some extra weight!

Monday 9 January 2012

The path towards entrepreneurship (part 1)

Having previous experiences in learning to establish a direct sales company, it does not come as a surprise to me that starting a new business is not going to be an easy ride. In fact, just DECIDING on what kind of business to go into can already pose a challenge. When I was younger (still schooling), I have thought of becoming a fashion designer. However, I was not confident that I can get into design school as I can’t really stitch or use the sewing machine (trust me when I said I have really tried!)

As I am still very interested in fashion after working for a few years in several organizations, I decided to do some research into this area, to explore the possibility of going into this arena. It was then I came across the Style Coaching™ Course offered by the Style Coaching™ Institute based in UK, with an office in Singapore. I was drawn to this course as I find the unique combination of Styling (focusing on external image) and Coaching (focusing on internal self-image) skills very intriguing. I love the idea of being able to help someone look good on the outside and feel great on the inside at the same time.  

So I signed up and studied the course, completed all the assignments diligently and took on a practical exam in which I have to give a pro-bono client a complete make-over based on the Style Coaching™ principles. The whole process was great fun for both my client and myself and I was delighted when she told me how much her new image has helped to boost her self-esteem, and that she has received many compliments for the improvement in her appearance.  This process also prompted me to take more effort in my own appearance, so that I learn how to use make-up to enhance my natural look. I cannot be any happier!




How I look before I became a Style Coach


How I look now (The dress and necklace I wore will soon be on www.laceandbuttons.com)

My family and friends are really surprised to see the transformation in me and just like my client, I received many praises which make me feel a lot more confident in myself. I strongly felt that there is a lot more I can achieve and started to think about having my own business in this area.

In my next post, I will share with you more on my journey towards entrepreneurship. Keep a look out!